GENERAL SUMMARY
The Center Director is responsible for managing the overall customer experience, sales, and local marketing strategies of the Center to achieve performance goals and grow the Center. The Center Director is also responsible for managing the day-to-day Center operations to ensure a consistent, quality educational experience for Sylvan customers while managing costs. He/she ensures that policies and procedures are executed according to Sylvan standards. The Director manages and coaches Center staff and serves as the principle point of contact for the Franchisee.
ESSENTIAL JOB FUNCTIONS
- Ensures timely and high quality personal customer service response to all calls and walk-in inquiries; Ensures calls get answered during business hours
- Manages the day-to-day operation of the Center
- Meets sales and expense financial targets
- Monitors and tracks Center performance, Profit and Loss controls, revenues, expenses, and fee collection; Recommends and implements interventions to improve performance
- Selects, develops, motivates, and monitors Center staff; Conducts regular performance reviews
- Reviews all corporate communication and ensures communications flow to the Center’s staff
- Confers with customers at each stage of the customer lifecycle; Directs the sales and service process throughout the customer lifecycle to keep customers enrolled
- Promotes financing options that meet the customer’s needs and manages the application/closing process
- Manages marketing and sales activities to drive new enrollments
- Establishes and maintains collaborative relationships with teachers, educational specialists and other school administrators and parent/teacher organizations
- Conducts school visits to establish and maintain relationships with school personnel for partnership and marketing purposes
- Ensures the professional appearance of the Center according to Sylvan standards
- Ensures adherence to established Sylvan operating standards with particular attention to student safety and well-being
KNOWLEDGE REQUIRED
- Four year degree required
- Experience using Microsoft Office and other standard business applications used by the Center, including current social media tools
- Experience using Microsoft Word and other standard business applications used by the Center
- Knowledge of general office equipment such as copiers, printers, and office phones
- Experience using social media (Facebook, Twitter, etc.) preferred
- Familiarity with instructional technology and tablet computers preferred
SKILLS AND ABILITIES REQUIRED
- Strong customer service, interpersonal, and communication skills; Outgoing people-oriented approach preferred
- Proven ability to effectively use customer service and consultative sales skills to establish and build relationships
- Sales skills with a strong sense of urgency
- Ability to supervise, coach, and develop Center staff
- Strong presentation skills for small group opportunities
- Ability to track and interpret business metrics and financial statements
- Strong analytical and problem solving skills
- Strong word processing, data entry, and other administrative skills
- Strong organizational skills; Proven ability to manage multiple tasks and be flexible
- Proven ability to communicate effectively in writing; Ability to proofread and edit copy
- Ability to work collaboratively; Strong team player
- Ability to work a flexible schedule, including evenings and weekends
The above statements are intended to describe the general nature and level of work being performed. They are not intended to be a complete list of all job responsibilities or skills, knowledge and abilities required.